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Emily Sanson is a mother, humanitarian and CordBank member. She understands the importance of hope for the future which is why she founded the Purple Cake Day children’s charity. a charity that encourages children to help other children.

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If you’re expecting another baby, we have a special welcome gift for you both. All you need to do is register by 30 September 2015 and you’ll get the first year of cord blood storage for free. You’ll get peace of mind knowing you’re ready for the arrival of your new baby and save $225.00…

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Congratulations to new parents Ali and Casey Williams, who welcomed their little girl into the world just last week! Little Jessica Harriet Williams was born on the 2nd of April weighing exactly seven pounds. Mum and baby are doing very well according to Blue’s captain Ali, and Jessica’s cord blood is already safely stored here…

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Little Lily Hasselman has already been through a great deal in her first five years. She was diagnosed with Cystic Fibrosis at just six weeks of age and as a result has to endure daily painful physiotherapy, take medication with every meal, and undergo constant medical checks. Cystic Fibrosis is a life-shortening genetic condition, with…

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From choosing re-usable nappies to wooden toys, today’s expectant parents are conscious of the need to protect their baby’s health while they also look after the environment. “Environmentally-aware parents are telling us they want to provide their newborns with the natural protection provided by banking cord blood at birth”. “It’s a simple and sustainable way…

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When 9-year-old Barrett Ross was born, his parents chose to save the blood from his umbilical cord – ignoring the genetic counselor who told them there was no need for the expense. There was nothing in the family’s background to indicate potential disease for the newborn, the counselor told the new parents. (Uninformed advice that…

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